OPEN
CULTURE
Open culture where knowledge is a concept that should be
extended freely and growth must come from the developing world, change or
enrich the work of the existing on the basis of partnership and cooperation,
without being bound to the rules relating to the protection of intellectual
property laws. In the context of globalization, the result is that all citizens
should have equal access to information.
Among the entrepreneurs who practice these qualities is of
Datuk Jimmy Choo. Datuk Jimmy Choo is the top managers in the company. He was
responsible for making decisions about the direction of his company, Jimmy Choo
Ltd.
As designer shoes and handbags, he also has to choose the
most effective communication channels to market new designs.
Therefore, Datuk Jimmy Choo act as informants to monitor its
internal affairs. He also became the disseminator and spokesman for all its
products. He will issue a memo about the latest release of the store, make
promotions, offer discounts, special servicing and so on to attract
Customers.This is one of the evidence on which we can see how the cultural
traits of successful entrepreneurs adopt open in sharing information about his
product without expects its employees. As a spokesman Furthermore, Datuk Jimmy
Choo will issue its own statement in the media whether the mass media, print
media, electronic media nor the output of goods.
If there is any dispute regarding its products as well, which
takes care of his own and held a media conference to resolve the conflict. For
example, Datuk Jimmy Choo OBE awarded the "Order of the British
Empire" from the Queen of England, Queen Elizabeth II. In an interview,
Datuk Jimmy tells him to read a message from Queen Elizabeth to receive the
award while shaking his hand jitter. However, the result of his determination
that had been set up to make his company the confidence to accept the award.
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